Another insulting Dove ad: the Dove Beauty Patch

Let me make this perfectly clear, in case some of you still think that Unilever, the company that makes Dove beauty products, is somehow in the business of caring about women’s fragile self-esteem.

Unilever, as I wrote here previously, is in the business of convincing you to buy their products. Period.

The fact that they do this so successfully by blatantly appealing to your personal insecurities while pretending to care about you should be insulting to every woman (and man) out there. And their newest Dove marketing campaign is no exception.  Continue reading

Revisiting data porn: your digital footprint in real life

Ever notice how, ever since you ordered that discount kitty litter online,  you’ve been seeing cat food ads popping up on other unrelated sites you visit? That’s happening because you’re being stalked by marketers. In fact, just reading this post here on The Ethical Nag tells me that you are leaving your digital footprint, right now, at this very moment. That’s the warning from Evan Dashevsky, writing in PC World:

“Your personal information is considered a very hot commodity among people you have never even met.”  

Others, like software entrepreneur Dave Sifry, have called this phenomenon data porn. Continue reading

Key Opinion Leaders in medicine are paid to have an opinion

It seems that there are enough physicians out there who aren’t even a tiny bit embarrassed about referring to themselves out loud as “Thought Leaders” or “Key Opinion Leaders” to keep Canada’s Dr. Sergio Sismondo busy writing about them.

I first wrote about his work in A Philosopher’s Take on Big Pharma Marketing. Focusing on what he calls the pharmaceutical industry’s “corruption of medical knowledge”, the Queen’s University professor now has a new paper in The Journal of Law, Medicine & Ethics.

In it, he warns us about physicians and academic researchers who willingly become financially enmeshed in Big Pharma’s marketing efforts:(1)  Continue reading