Ever notice how, ever since you ordered that discount kitty litter online, you’ve been seeing cat food ads popping up on other unrelated sites you visit? That’s happening because you’re being stalked by marketers. In fact, just reading this post here on The Ethical Nag tells me that you are leaving your digital footprint, right now, at this very moment. That’s the warning from Evan Dashevsky, writing in PC World:
“Your personal information is considered a very hot commodity among people you have never even met.”
Others, like software entrepreneur Dave Sifry, have called this phenomenon data porn. Continue reading