Why 74% of smartphone apps are dropped by the 10th use

“If you build it, they will come.”  That seems to be the mantra of the tech startups that are churning out health tracking apps for our phones. But aside from the worried well of the Quantified Self movement, will Real Live Patients actually use these apps to improve health outcomes? That’s what Consumer Health Information Corporation (CHIC) wanted to find out when they surveyed about 400 smartphone owners to evaluate the likelihood of patient adherence.*

What we know so far is that we tend to exhibit a bit of a kid-in-a-candy-store initial infatuation with new and sparkly things.  Continue reading

The Quantified Self meets The Urban Datasexual

Lately, I’ve been writing about the Quantified Self movement on my other site, Heart Sisters. Usually this mention is merely in passing as I’m exploring what separates the average plugged-in person and the Quantified Selfers’ “worried well” tracking of everything they think, or do, or think about doing.
Committed (or self-absorbed) Quantified Selfers regularly use their computers, smartphones, electronic gadgets or simply pen and paper to record work, sleep, exercise, diet, mood, sweat, caffeine, memories, social  habits, sexual activity and pretty well anything else that’s trackable in life.  Continue reading