How the Gartner Hype Cycle is like marriage

.Once a year, the industry analyst firm Gartner publishes a sweeping set of technology trend reports based on what’s known as the Gartner Hype Cycle. They’re commonly used, for example, in assessing over-eager tech startup companies hoping to launch The Next Big Thing – or as Forbes uncharitably describes them, “the hype-meisters who overpromote into a stratospheric hype zone of self-importance”.  Ouch!  Continue reading