Big Pharma, are you ready for your close-up?

Blood MedicineIt’s movie awards season, and that reminds us that filmmakers are at work on new projects that might snag an award or two next year. And ever since the film Love and Other Drugs turned Jake Gyllenhaal into a Viagra sales rep, and director Steven Soderbergh‘s film Contagion made a vaccine researcher into a hero, Big Pharma’s a hot theme in the movie biz.

For example, a recent Reuters report says that Kathleen Sharp‘s book Blood Medicine (formerly Blood Feud) has just been optioned by the film production company, New Regency. This book is the true story of Mark Duxbury, a Johnson & Johnson drug rep-turned-corporate whistleblower. Duxbury repped for J&J’s biotech division Ortho, and was one of its top salespeople for its anemia drug Procrit – until he was fired, allegedly for warning that the drug could actually be harmful.

Here’s why this real-life script has suspense thriller written all over it.  Continue reading