Comments on: Deceptive drug ads on TV https://ethicalnag.org/2012/08/09/deceptive-drug-ads-on-tv/ Marketing Ethics for the Easily Swayed Fri, 26 Aug 2016 00:40:50 +0000 hourly 1 http://wordpress.com/ By: Carolyn Thomas https://ethicalnag.org/2012/08/09/deceptive-drug-ads-on-tv/comment-page-1/#comment-42266 Fri, 10 Aug 2012 00:17:13 +0000 http://ethicalnag.org/?p=9679#comment-42266 We don’t allow these Direct To Consumer ads here in Canada either (only two countries do allow them: New Zealand and the U.S.) There are sound reasons that these ads are illegal in the vast majority of countries worldwide – they are not “informational” at all. Purely designed to increase drug sales.

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]]> By: Dr Joe Kosterich https://ethicalnag.org/2012/08/09/deceptive-drug-ads-on-tv/comment-page-1/#comment-42250 Thu, 09 Aug 2012 14:56:20 +0000 http://ethicalnag.org/?p=9679#comment-42250 In Australia we do not have ads for drugs on TV.

When we were in the USA a few years ago I was amazed at how many pharma ads there were. Even coupons in the airline magazine offering first two weeks free treatment.

I find myself conflicted because it is good for consumers to have information but if the information flow is one sided then it is worse than not having any.

Clearly the advertising must work or else they wouldn’t spend billions on marketing

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