Comments on: First greenwashing, then pinkwashing – now SUGARWASHING!

By: Jane-Ann

Jane-Ann — Thu, 30 Jun 2011 17:46:25 +0000

It seems that many non-profits are struggling and happy to take cash from anybody, even those whose values are apparently at direct odds with their own.

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By: LBJ

LBJ — Fri, 18 Feb 2011 05:12:02 +0000

“…Is nobody at these charities asking: “How would this LOOK if we take money from these guys?”….

Well, they likely are asking this question. However, they need the money to survive. Donations are down for most charities. So like it or not, they may be holding their collective noses and signing the partnership contracts with Big Business.

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By: Posie Pie

Posie Pie — Mon, 07 Feb 2011 18:27:02 +0000

Really informative. The sad truth of course is that more and more charities are being seduced by corporate marketers as their normal donor funding sources disappear. Many may be asking: “What else can we do?”

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By: Kashe

Kashe — Wed, 26 Jan 2011 03:29:02 +0000

Excellent points here on the importance of “optics”, as they say. Is nobody at these charities asking: “How would this LOOK if we take money from these guys?”

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