Comments on: Novartis stable of big name athletes lures docs to drug dinners https://ethicalnag.org/2010/11/28/novartis-athletes-drug-dinners/ Marketing Ethics for the Easily Swayed Fri, 26 Aug 2016 00:40:50 +0000 hourly 1 http://wordpress.com/ By: Anon https://ethicalnag.org/2010/11/28/novartis-athletes-drug-dinners/comment-page-1/#comment-8327 Wed, 15 Dec 2010 05:37:33 +0000 http://ethicalnag.org/?p=3958#comment-8327 I’m a physician who has attended a number of these sports dinners and I see absolutely nothing wrong with this type of sponsorship. It’s an enjoyable break from the stress of medical practice and a chance to meet my boyhood heroes and other sports fans like me. It’s no different than you attending an interesting lecture sponsored by your local bank or insurance company.

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By: Dan https://ethicalnag.org/2010/11/28/novartis-athletes-drug-dinners/comment-page-1/#comment-8234 Wed, 08 Dec 2010 11:32:39 +0000 http://ethicalnag.org/?p=3958#comment-8234 Too bad the Feds are on to this – an absolutely brilliant marketing idea to attract docs who are sports fans to sit through the sponsored drug talk. And no need to hand out those envelopes filled with cash.

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By: Cheryle in Chicago https://ethicalnag.org/2010/11/28/novartis-athletes-drug-dinners/comment-page-1/#comment-8150 Wed, 01 Dec 2010 10:16:57 +0000 http://ethicalnag.org/?p=3958#comment-8150 You are so right. No matter what doctors say, “kickback” is the accurate word for money that companies pay to doctors to get them sell their drugs or medical devices. These doctors don’t seem to understand how bad this looks for them, and how it impacts their credibility.

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By: Watching https://ethicalnag.org/2010/11/28/novartis-athletes-drug-dinners/comment-page-1/#comment-8149 Wed, 01 Dec 2010 08:38:32 +0000 http://ethicalnag.org/?p=3958#comment-8149 We have put a link to this article from our website Novartis stable of big name athletes lure docs to drug dinners ……

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