Watch this compelling video about how marketers target your children.
See also: “Warning! Dora The Explorer May Be Dangerous To Your Children’s Health”
Commercializing kids: marketing to the tiniest consumers
The Ethical Nag
Marketing Ethics for the Easily Swayed
This just reinforces the importance of shutting the damned TV off when you have small children. Yes, including Saturday morning cartoons! It starts in toddlerhood – I read that even 2 year olds can identify McDonald’s golden arches while driving by.
Advertisers are targeting the most vulnerable and the most vocal, those who then start whining to their parents to buy, buy, buy. Thanks for sharing this very interesting film. Great job you are doing here.
What an illuminating little video – very compelling and shocking. Thank you for sharing this with your readers.